PDF Win at All Costs: Inside Nike Running and Its Culture of Deception with Free PDF EDITION Download Now!

Mobi Win at All Costs: Inside Nike Running and Its Culture of Deception with FREE PDF EDITION Download Now!

 4,5

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Mobi Win at All Costs: Inside Nike Running and Its Culture of Deception with FREE PDF EDITION Download Now!

"After years of rumors and speculation, Matt Hart sets out to peel back the layers of secrecy that protected the most powerful coach in running. What he finds will leave you indignant—and wondering whether anything in the high-stakes world of Olympic sport has truly changed." —Alex Hutchinson, New York Times bestselling author of EndureGame of Shadows meets Shoe Dog in this explosive behind-the-scenes look that reveals for the first time the unsettling details of Nike's secret running program—the Nike Oregon Project.In May 2017, journalist Matt Hart received a USB drive containing a single file—a 4.7-megabyte PDF named “Tic Toc, Tic Toc. . . .” He quickly realized he was in possession of a stolen report prepared a year earlier by the United States Anti-Doping Agency (USADA) for the Texas Medical Board, part of an investigation into legendary running coach Alberto Salazar, a Houston-based endocrinologist named Dr. Jeffrey Brown, and cheating by Nike-sponsored runners, including some of the world’s best athletes. The information Hart received was part of an unfolding story of deception which began when Steve Magness, an assistant to Salazar, broke the omertà—the Mafia-like code of silence about performance-enhancing drugs among those involved—and alerted USADA. He was soon followed by Olympians Adam and Kara Goucher who risked their careers to become whistleblowers on their former Nike running family in Beaverton, Oregon.Combining sports drama and business exposé, Win at All Costs tells the full story of Nike’s running program, uncovering a corporate win-at-all-costs culture.

At this time of writing, The Mobi Win at All Costs: Inside Nike Running and Its Culture of Deception has garnered 8 customer reviews with rating of 5 out of 5 stars. Not a bad score at all as if you round it off, it’s actually a perfect TEN already. From the looks of that rating, we can say the Mobi is Good TO READ!

Mobi Win at All Costs: Inside Nike Running and Its Culture of Deception with FREE PDF EDITION!

Author Matt Hart has done a superb job assembling this story. Spending over 3 years interviewing almost 100 sources, fact checked meticulously by both the New Yorker and the Atlantic, he has written a compelling story on the behemoth that is Nike. For those of us who were there at the beginning and remember the counter culture that Nike embraced, this is a sad portrayal of a corporation that has lost its way. Even those of us who have followed the sport for the past 50 years will learn from Mr. Hart’s book not only about Nike but the runners that it sponsored. Most impressive of those profiled are the ones who spoke because of their allegiance to fair sport, honor and integrity, and risked their livelihoods and their careers. A fascinating account that all runners will enjoy and learn from.

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